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Strategic Management : Strategic Formulation and Implementation, 3rd.ed.
 
 
 
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Title Strategic Management : Strategic Formulation and Implementation, 3rd.ed.
Edition 3
Call Number
ISBN/ISSN
Author(s) Pearce, John A. (II)
Robinson, Richard B (Jr)
Subject(s) STRATEGIC MANAGEMENT
Classification 658.401
Series Title
GMD Buku
Language Inggris
Publisher AITBS
Publishing Year 2003
Publishing Place New Delhi
Collation
Abstract/Notes
Specific Detail Info 1. The Nature and Value of Strategic Management; 2. The Strategic Management Process; 3. Defining the Company Mission; 4. Assesing the External Environment; 5. Industry Analysis; 6. Evaluating the Multinational Environment; 7. Environmental Forecasting; 8. The Company Profile : Internal Analysis of the Firm;…
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