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| Title | Customer Relationship Management |
| Edition | |
| Call Number | |
| ISBN/ISSN | |
| Author(s) | Anderson, Kristin Kerr, Carol |
| Subject(s) | CUSTOMER SERVICE MARKETING RELATIONSHIP MARKETING |
| Classification | 658.812 |
| Series Title | GMD | Buku |
| Language | Inggris |
| Publisher | McGraw Hill |
| Publishing Year | 2002 |
| Publishing Place | New York |
| Collation | |
| Abstract/Notes | |
| Specific Detail Info | 1. Customer Relationship Management is Not an Option; 2. The Customer Service/Sales Profile; 3. Managing Your Customer Dervice/Sales Profile; 4. Choosing Your CRM Strategy; 5. Managing and Sharing Customer Data; 6. Tools of Capturing Customer Information;… |
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