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| Title | Managing Customer Relationships: A Strategic Framework |
| Edition | |
| Call Number | |
| ISBN/ISSN | |
| Author(s) | Peppers, Don Rogers, Martha |
| Subject(s) | CONSUMERS PREFERENCES CUSTOMER RELATIONS-MANAGEMENT RELATIONSHIP MARKETING |
| Classification | 658.812 |
| Series Title | GMD | Buku |
| Language | Inggris |
| Publisher | John Wiley & Sons |
| Publishing Year | 2004 |
| Publishing Place | New Jersey |
| Collation | |
| Abstract/Notes | |
| Specific Detail Info | 1. Prinsiples of Managing Customer Relationships; 2. IDIC Implementation Process: A Model for Managing Customer Relationships; 3. Measuring and Managing to Build Customer Value. |
| Image |  |
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| Pembimbing | |
| Volume | |
| Availability | LOADING LIST... |
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