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Gaining and Sustaining Competitive Advantage, 2nd.ed.
 
 
 
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Title Gaining and Sustaining Competitive Advantage, 2nd.ed.
Edition 2nd.ed
Call Number
ISBN/ISSN
Author(s) Barney, Jay B.
Subject(s) Strategic Analysis
Classification 658.402
Series Title
GMD Buku
Language Inggris
Publisher Prentice Hall
Publishing Year 2002
Publishing Place New Jersey
Collation
Abstract/Notes
Specific Detail Info 1. The Logic of Strategic Analysis : Defining the Concept of Strategy?, Strategy and a Firms mission, Emergent Strategies, Strategy and the Setting Within Which a Firm Operates, Summary; 2. What is Performance? : Performance in the Definition of Strategy, A Conceptual Approach to Defining Performance, Measuring Firm Performance; 3. Evaluating Environmental Threats : The Structure-Conduct-Performance Model, The Five-Forces Model of Environmental Threats, The Five-Forces model and Average Industry Performance, Application, Threats in an International Context; 4. Evaluating Environmental Opportunities;…
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