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Title | Revenue Management and Pricing : Case Studies and Applications |
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Author(s) | Una, McMahon-Beattie Yeoman, Ian |
Subject(s) | REVENUE MANAGEMENT |
Classification | 336.02 |
Series Title | GMD | Buku |
Language | Inggris |
Publisher | Thomson |
Publishing Year | 2004 |
Publishing Place | London |
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Specific Detail Info | 1. Revenue Management Basics in the Charter Boat Industry; 2. Easy Jet : An Airline that Changed our Flting Habits; 3. The Wedding Bell Blues; 4. The Right Price Consultans; 5. Revenue Management in Restaurants : A Case Examplefrom Bornholm, Denmark; 6. Dynamic Pricing of Distillate Products at Petroleum Terminals; 7. Free Nelson Mandela? The Polotics and Pricing of Culture Within Society; 8. Sex and Saunas;… |
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