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| Title | Creating Breakthrough Products : Innovation from Product Planning to Program Approval |
| Edition | |
| Call Number | |
| ISBN/ISSN | |
| Author(s) | Cagan, Jonathan Vogel, Craig M. |
| Subject(s) | NEW PRODUCTS PRODUCT MANAGEMENT Product Planning |
| Classification | 658.575 |
| Series Title | GMD | Buku |
| Language | Inggris |
| Publisher | Prentice Hall |
| Publishing Year | 2002 |
| Publishing Place | New Jersey |
| Collation | |
| Abstract/Notes | |
| Specific Detail Info | 1. Cyberbranding : Brand Building in the Digital Economy; 2. Creating Breakthough Products : Innovation from Product Planning to Program Approval; 3. The Talent Era : Strategies for Achieving a High Returnon Talent; 4. Ride the Wave : Taking Control in a Turbulent Financial Age; 5. 21st Century Business : Managing and Working in the New Digital Economy; 6. Making the Information Society : Experience, Consequences and Possibilities; 7. The Dark Side of Valuation : Valuing Old Tech, New Tech, and New Economy Companies; 8. Business Agility Strategies for Gaining Competitive Advantage through Mobile Business Solution; 9. Venture Capital Handbook : An Entrepreneurs Guide to Raising Venture Capital, Revised and Update; 10. Joy of Freesom : From Strategy to Implementation;… |
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