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| Title | Manajemen Pemasaran untuk Engineering, ed. 1 |
| Edition | 1 |
| Call Number | |
| ISBN/ISSN | |
| Author(s) | Nasution, Arman Hakim Sudarso, Indung Trisunarno, Lantip |
| Subject(s) | MARKETING |
| Classification | 658.8 |
| Series Title | GMD | Buku |
| Language | Indonesia |
| Publisher | Andi Offset |
| Publishing Year | 2006 |
| Publishing Place | Yogyakarta |
| Collation | |
| Abstract/Notes | |
| Specific Detail Info | 1. Mengenal Manajemen Pemasaran; 2. Informasi Pasar; 3. Segmentasi Pasar; 4. Targetting and Positioning; 5. Strategi Pemasaran; 6. Pricing; 7. Perencanaan dan Pengembangan Produk; 8. Pengembangan Pasar; 9. Pemasaran Industri Jasa;.. |
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