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Title | Manajemen Usahawan Indonesia |
Edition | 01/2006 |
Call Number | |
ISBN/ISSN | |
Author(s) | Makaliwe, Willem A. |
Subject(s) | BUSINESS |
Classification | 389/j/RBTI/2006 |
Series Title | GMD | Jurnal |
Language | Indonesia |
Publisher | Lembaga Managemen FE-UI |
Publishing Year | 2006 |
Publishing Place | Jakarta |
Collation | |
Abstract/Notes | |
Specific Detail Info | 1. Customer Concept atau Marketing Concept?; 2. Apakah Customer Concept Mampu Menjadi Falsafat Penggerak Pemasaran yang Baru?; 2. Customer Behavior: A New Development of Customer Search Behavior Typology; 3. Task Reparation between Headquarter and Subsidiary during NPL Decision: Subsidiary Costomer Goods Contexs; 4. Metode Penghitungan Indeks Pasar Saham; 5. Kepemimpinan Transformasional dan Kharismatik terhadap Perilaku Kerja dan Kinerja Karyawwan: Studi Kasus; 6. Strategi Pemasaran Pariwisata: Segmentatio, Target Market, Positioning dan Market Mix |
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