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| Title | Marketing: An Introduction, 10th.ed. |
| Edition | 10th.ed. |
| Call Number | 0000001824 |
| ISBN/ISSN | |
| Author(s) | Kotler, Philip Armstrong, Gary |
| Subject(s) | MARKETING |
| Classification | 658.8 Kot m |
| Series Title | GMD | Buku |
| Language | Inggris |
| Publisher | Prentice Hall |
| Publishing Year | 2011 |
| Publishing Place | Boston |
| Collation | |
| Abstract/Notes | |
| Specific Detail Info | 1. Defining Marketing and The Marketing Process; 2. Understanding the Marketing and Consumers; 3. Designing a Customer-Driven Marketing Strategy and Integrated Marketing Mix; Extending Marketing |
| Image | |
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| Pembimbing | |
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| Availability | LOADING LIST... |
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