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Ruang Baca Jurusan Teknik Industri | Institut Teknologi Sepuluh Nopember :: OPAC
 
 
 
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Service Marketing : People, Technology, Strategy
Author(s) : Lovelock, Cristopher
Publish Year : 2001
Service Breakthroughs : Changing the rule of the game
Author(s) : Hart, Christopher - Heskett, James - Sasser, W. Earl
Publish Year : 1990
Delivering Quality Service : Balancing Customer Perceptions and Expectations
Author(s) : Berry, Leonard L. - Parasuranman, A. - Zeithaml, Valerie A.
Publish Year : 1990
Prinsip-prinsip Total Quality Service, ed.2.
Author(s) : Tjiptono, Fandy
Publish Year : 2000
Customer Equity : Building and Managing Relationships as Valuable Assets
Author(s) : Blattberg, Robert C. - Getz, Gary - Thomas, Jacquelyn S.
Publish Year : 2001
Customer Relationship Management
Author(s) : Anderson, Kristin - Kerr, Carol
Publish Year : 2002
Services Marketing : Integrating Customer Focus Across the Firm, 3rd.ed.
Author(s) : Bitner, Mary Jo - Zeithaml, Valarie A.
Publish Year : 2003
Services Marketing : People, Technology, Strategy, 5th.ed.
Author(s) : Lovelock, Crhistopher - Wirtz, Jochen
Publish Year : 2004

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